Precious and adorable - Luna Luna merges the best elements of a breezy California lifestyle with a European flair for beauty and detail.
As designer of Jones New York Dress, Bill Blass and Tahari, Heidi Maria Schwarck dressed America's career women through much of the 90s. It was the birth of her first two children, Zoe and Maximilian, that turned her focus from career to family. It was the birth of her third daughter, Luna, that brought Heidi¹s talent back into the open. "It started with a hat. Newborn, Luna was bald, and constantly mistaken for a boy. I made her a hat that looked as if she had little pigtails. I could not walk a block without being stopped by people who wanted to know where I got it!", says Heidi. Things took off from there. "The California outdoors, the beauty of the ocean and the mountains are definitely as great an inspiration to me as my Scandinavian heritage." As a busy mom of three, she knows that practicality rules. All the styles - even the most precious and whimsical - are all designed with comfort in mind: "I choose only the softest materials", says Heidi, "pre-shrunk, washable with optional or no ironing."
